Creating brilliant content.
It’s a bit of a buzz word these days and everyone seems to have their own ideas about what it is and how it all works. We’re a successful content marketing agency and if you think about it, marketing has always been about content. The words on your ads, your book on that specialist subject, the information sheets you’ve handed out at events and everything in between.
We see content marketing as the thread that pulls together all of the marketing channels that you’re using. It’s a fundamental and if you get it right, it can result in a big shift in your business for the better. We’re here to help you grow your business with content marketing, with decades of experience and hundreds of site ranked for thousands of search terms, increasing revenue, we’ll get the results you’re hoping for.
Content marketing is.
When people talk about content, they often speak in simplistic terms; the posts you’re putting onto LinkedIn or social media channels to get yourself some attention. It’s true that you could call a post ‘a piece of content’ but it’s only a tiny part of the bigger picture. By ‘tiny’ we mean microscopic, a tiny drop in a massive ocean.
Content marketing is a lot more complex, it’s in depth, strategic and involves a lot of skills and experience dealing with marketing materials in many different formats across many different platforms. It can be a burden but it doesn’t have to be. We’re here to help you make the most of it, taking away the challenge and getting you in front of your target audience to win them as customers.
A specialist creative agency.
Our content marketing services are unmatched. We mostly work with finance companies, ecommerce, recruitment agencies, SaaS platforms and accountancies; these industries are areas we’ve had a lot of success. They’re usually, limited companies or PLCs and established or well funded businesses. We do work with start-ups but we need budgets in place.
No marketing strategy is complete without social media marketing. We’ll help you build your audience with both paid advertising and organic approaches, making the most of the quality content we’ve created. Alongside search engines and other efforts, this will show an increase in traffic, sales and leads. We’ll help you track results down to which platform it came from.
Content marketing SEO services. We’ll put your blog posts and content in front of your potential customers and use the opportunity to drive sales. We’ve ranked many companies for 1,000s of search terms on thousands of pages and they’re feeling the benefits. It’s not the kind of service for everyone, our clients are a carefully selected group. Read more about our monthly packages by clicking the button below.
This is the big one, as far as we’re concerned. We want to make sure that every interaction a customer or prospect has with your company, is as it should be. That can include interactions with online shops, memberships sites or online platforms (SaaS). Content creation is only a single side of the coin, customer/user experience is what really determines the success of your business.
Over the past year, we’ve worked with 60+ different companies in improving user experience in both the most technical platforms and simple ones like ecommerce sites. We’ll identify any problem areas that get in the way of users accessing or purchasing your services.
92% of people won’t complain, 96% of those won’t return to your business. We do the complaining so you can win more customers.
Who we work with.
Our content marketing services are second to none. We mostly work with finance companies, ecommerce, recruitment agencies, SaaS platforms and accountancies; these industries are areas we’ve have a lot of success. They’re more often than not, limited companies or PLCs and established or well funded businesses.
If that sounds like you, then it’s worth having a conversation. Ideally, you’ll be in a niche industry and understand who you’re actually targeting. Although we could have an impact on most businesses, it’s probably a good idea that you understand who you’re trying to target as customers. ‘Everyone’ isn’t an option and if that’s where you’re at, request a strategy session using the button below and we’ll help you identify your target market.
Search engine optimised.
Receiving organic traffic from your target market, when they’re searching for your product in search engines is like a duck laying golden eggs on your desk. Weird analogy but with zero effort, your sales team is occupied with inbound leads. Blog posts can form a big part of your content strategy but again, that’s just one piece of the puzzle, your product and service pages are equally important as is PR and how your distribute this information.
We’ll identify what your customers are searching for and build the answers in the form of content, rank it in search engines and help you lead your industry.
Content strategy services.
It can be daunting. Where do you even begin? How can you possibly create video content, blogs, fit it into a funnel and run social media, PR and outreach, while arranging events, your direct marketing team and developing new products? The answer is; ‘make your life easier.’ You could let someone else handle the long-form content, build a bank of evergreen content and automate your social media efforts. Options are endless and we can help you make sense of it all.
If those thoughts are ones that have often crossed your mind, you can book in a strategy session with the button below, it’s £250 for half a day, which is usually enough to get you started building both a strategy and some content marketing assets. It doesn’t have to be a one-off, we can check in on a monthly basis to make sure you’re on track. This is a service that’s normally a good fit for smaller companies and solopreneurs.
Data driven content marketing campaigns.
It’s a bit like baking cookies. Results are everything. You can tell if it was a good recipe by the taste and how well you baked them by the texture. We’re assuming you don’t want crumbled, dry, burned cookies and instead want increased brand awareness, a better social media following, an ever-improving presence in search engines and more leads, right? And the most important business goal, ROI.
That’s what we do, have done for years and will continue to do until we can retire somewhere fancy like Hawaii. You’re in safe hands, our in-depth approach is very well proven and gets results. Take action today, click the button below and we’ll find out if we can work together.